Simplified Guide: Crafting & Altering Multisnap Stories

How to Make and Edit Multi Snapchat Videos Easily

Ollie Mattison

Mar 27, 2024• Proven solutions

Recording and sharing videos are now easy with Snapchat. With a maximum limit of 10 seconds, these videos are kept short in duration. Whether posting the Snapchat video to the story, sharing it with friends or in a Snapchat group, Snapchat was always a hit until numerous competitors started ripping its features.

But, Snapchat is back with a bounce with its multi snaps feature which is a new addition to video sharing feature in Snapchat. What is a multi snap? Snapchat, allows users to make more than 10 seconds snap video now, which is called multi snaps.

In this feature, you can record footages as long as 1 minute, which is divided into 6 snaps. Do you know how to make a video on Snapchat? Here you will learn how to make and edit multi Snapchat videos even without holding the button.

• Part1: How to Make Snapchat Multi Video Easily
• Part2: Notes About Multi Snapchat Videos
• Part3: How to Make Multi Video Without Holding the Button On iPhone
• Part4: How To Edit Video With The Built-In Features

Part1: How to Make Snapchat Multi Video Easily

If you wish to make a multi video in a few minutes very quickly, you just need to tap the big round button on the screen of the camera app and hold it.

Don’t leave the button even after the time is over. As you keep holding the button, the next snap starts recording automatically.

When you think it’s complete, at the bottom of the screen you can see the snaps appearing.

The ones you wish to keep must be saved and the rest can be dragged in order to delete.

Finally, you may edit the snaps and add effects like you do with any usual snap at the same time.

Part2: Notes About Multi Snapchat Videos

• In the Memories tab, you can find the multi snaps under the ‘Snaps’ icon and ‘All’ tabs
• When a multi snap is added and saved to the Camera Roll folder, it will be saved as a seamless single video. You cannot divide the video or break it into parts.
• One particular snap cannot be extracted from the multi snap
• Are you looking forward to sending multi snaps to My Story but facing difficulty? In such a situation you can always find it in My Stories screen and send each snap one by one.
• In multi snap, you cannot include 3D stickers, and it also cannot be reversed or looped at present.

Part3: How to Make Multi Video Without Holding the Button On iPhone

Pressing and holding the button constantly for recording multi snaps can be quite tiresome as it keeps your finger held down. But, the iPhone users can record multi video even without holding the button. Do your know how? Let’s learn the trick.

1. Firstly, go to the Settings and select General from the drop-down menu. Tap on Accessibility and click the Assistive Touch. The Assistive Touch option helps to access the iPhone when you are unable to touch the screen.

2. Turn the Assistive Touch On from the of mode and then Create New Gesture, under Custom Gestures. With this mode, you can record the gestures. You can activate it from the Favorites in Menu bar. Then, use one finger to press and hold your iPhone screen’s center to allow recording your Touch. You can see at the bottom there’s a blue bar which once filled indicates that your Touch is recorded. Now, Save the gesture and open Snapchat. You can find a grey dot on the screen, tap it. Now, tap on the Custom and the saved gesture.

3. Once you click the saved gesture, you can see another grey dot on the screen. Drag the grey dot over record button of Snapchat and let go. One thing must be noted that you can only record 8 seconds video in iPhone than usual 10 seconds because gestures can be set only for 8 seconds.

Your hands are free to move anywhere, meanwhile, the Snapchat video is recording.

Part4: How To Edit Video With The Built-In Features

Editing snaps and videos have always been fun whether it’s for trial or for work. After recording a snapshot video, you can edit it by swiping right or left to add special effects.

1. Filters must be enabled to access the special effects. So turn it on. Rabbit will speed up your Snapchat video whereas, the snail will slow it down.
2. If you wish to play your video is reverse mode then use the 3 backward arrows.The brightness of your Snapchat video can be adjusted with some of the filters. Your time, location, and speed can also be transformed by adding effects with some filters.
3. There’s a magic eraser tool that can help you in erasing any object like a tree or your ex-girlfriend from the snap. You may also use a tint brush to pick a color and then touch the object you wish to tint with the brush. This feature is available for both the Android and iOS users.

Conclusion

If you want to have fun and better video effects, you can use Filmora to edit video on desktop before uploading Snapchat videos from the camera roll. Filmora is one of the best applications with a range of features. You can add graphic overlays and filters, color tuning, noise removal, 4k video resolution, pan zoom, and many more features to make your Snapchat video attractive and amazing. This article gives you a detailed information on how to make a video on Snapchat, even without pressing the button. Enjoy multi snaps feature on Snapchat videos and use by following the steps mentioned above.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Recording and sharing videos are now easy with Snapchat. With a maximum limit of 10 seconds, these videos are kept short in duration. Whether posting the Snapchat video to the story, sharing it with friends or in a Snapchat group, Snapchat was always a hit until numerous competitors started ripping its features.

But, Snapchat is back with a bounce with its multi snaps feature which is a new addition to video sharing feature in Snapchat. What is a multi snap? Snapchat, allows users to make more than 10 seconds snap video now, which is called multi snaps.

In this feature, you can record footages as long as 1 minute, which is divided into 6 snaps. Do you know how to make a video on Snapchat? Here you will learn how to make and edit multi Snapchat videos even without holding the button.

• Part1: How to Make Snapchat Multi Video Easily
• Part2: Notes About Multi Snapchat Videos
• Part3: How to Make Multi Video Without Holding the Button On iPhone
• Part4: How To Edit Video With The Built-In Features

Part1: How to Make Snapchat Multi Video Easily

If you wish to make a multi video in a few minutes very quickly, you just need to tap the big round button on the screen of the camera app and hold it.

Don’t leave the button even after the time is over. As you keep holding the button, the next snap starts recording automatically.

When you think it’s complete, at the bottom of the screen you can see the snaps appearing.

The ones you wish to keep must be saved and the rest can be dragged in order to delete.

Finally, you may edit the snaps and add effects like you do with any usual snap at the same time.

Part2: Notes About Multi Snapchat Videos

• In the Memories tab, you can find the multi snaps under the ‘Snaps’ icon and ‘All’ tabs
• When a multi snap is added and saved to the Camera Roll folder, it will be saved as a seamless single video. You cannot divide the video or break it into parts.
• One particular snap cannot be extracted from the multi snap
• Are you looking forward to sending multi snaps to My Story but facing difficulty? In such a situation you can always find it in My Stories screen and send each snap one by one.
• In multi snap, you cannot include 3D stickers, and it also cannot be reversed or looped at present.

Part3: How to Make Multi Video Without Holding the Button On iPhone

Pressing and holding the button constantly for recording multi snaps can be quite tiresome as it keeps your finger held down. But, the iPhone users can record multi video even without holding the button. Do your know how? Let’s learn the trick.

1. Firstly, go to the Settings and select General from the drop-down menu. Tap on Accessibility and click the Assistive Touch. The Assistive Touch option helps to access the iPhone when you are unable to touch the screen.

2. Turn the Assistive Touch On from the of mode and then Create New Gesture, under Custom Gestures. With this mode, you can record the gestures. You can activate it from the Favorites in Menu bar. Then, use one finger to press and hold your iPhone screen’s center to allow recording your Touch. You can see at the bottom there’s a blue bar which once filled indicates that your Touch is recorded. Now, Save the gesture and open Snapchat. You can find a grey dot on the screen, tap it. Now, tap on the Custom and the saved gesture.

3. Once you click the saved gesture, you can see another grey dot on the screen. Drag the grey dot over record button of Snapchat and let go. One thing must be noted that you can only record 8 seconds video in iPhone than usual 10 seconds because gestures can be set only for 8 seconds.

Your hands are free to move anywhere, meanwhile, the Snapchat video is recording.

Part4: How To Edit Video With The Built-In Features

Editing snaps and videos have always been fun whether it’s for trial or for work. After recording a snapshot video, you can edit it by swiping right or left to add special effects.

1. Filters must be enabled to access the special effects. So turn it on. Rabbit will speed up your Snapchat video whereas, the snail will slow it down.
2. If you wish to play your video is reverse mode then use the 3 backward arrows.The brightness of your Snapchat video can be adjusted with some of the filters. Your time, location, and speed can also be transformed by adding effects with some filters.
3. There’s a magic eraser tool that can help you in erasing any object like a tree or your ex-girlfriend from the snap. You may also use a tint brush to pick a color and then touch the object you wish to tint with the brush. This feature is available for both the Android and iOS users.

Conclusion

If you want to have fun and better video effects, you can use Filmora to edit video on desktop before uploading Snapchat videos from the camera roll. Filmora is one of the best applications with a range of features. You can add graphic overlays and filters, color tuning, noise removal, 4k video resolution, pan zoom, and many more features to make your Snapchat video attractive and amazing. This article gives you a detailed information on how to make a video on Snapchat, even without pressing the button. Enjoy multi snaps feature on Snapchat videos and use by following the steps mentioned above.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Recording and sharing videos are now easy with Snapchat. With a maximum limit of 10 seconds, these videos are kept short in duration. Whether posting the Snapchat video to the story, sharing it with friends or in a Snapchat group, Snapchat was always a hit until numerous competitors started ripping its features.

But, Snapchat is back with a bounce with its multi snaps feature which is a new addition to video sharing feature in Snapchat. What is a multi snap? Snapchat, allows users to make more than 10 seconds snap video now, which is called multi snaps.

In this feature, you can record footages as long as 1 minute, which is divided into 6 snaps. Do you know how to make a video on Snapchat? Here you will learn how to make and edit multi Snapchat videos even without holding the button.

• Part1: How to Make Snapchat Multi Video Easily
• Part2: Notes About Multi Snapchat Videos
• Part3: How to Make Multi Video Without Holding the Button On iPhone
• Part4: How To Edit Video With The Built-In Features

Part1: How to Make Snapchat Multi Video Easily

If you wish to make a multi video in a few minutes very quickly, you just need to tap the big round button on the screen of the camera app and hold it.

Don’t leave the button even after the time is over. As you keep holding the button, the next snap starts recording automatically.

When you think it’s complete, at the bottom of the screen you can see the snaps appearing.

The ones you wish to keep must be saved and the rest can be dragged in order to delete.

Finally, you may edit the snaps and add effects like you do with any usual snap at the same time.

Part2: Notes About Multi Snapchat Videos

• In the Memories tab, you can find the multi snaps under the ‘Snaps’ icon and ‘All’ tabs
• When a multi snap is added and saved to the Camera Roll folder, it will be saved as a seamless single video. You cannot divide the video or break it into parts.
• One particular snap cannot be extracted from the multi snap
• Are you looking forward to sending multi snaps to My Story but facing difficulty? In such a situation you can always find it in My Stories screen and send each snap one by one.
• In multi snap, you cannot include 3D stickers, and it also cannot be reversed or looped at present.

Part3: How to Make Multi Video Without Holding the Button On iPhone

Pressing and holding the button constantly for recording multi snaps can be quite tiresome as it keeps your finger held down. But, the iPhone users can record multi video even without holding the button. Do your know how? Let’s learn the trick.

1. Firstly, go to the Settings and select General from the drop-down menu. Tap on Accessibility and click the Assistive Touch. The Assistive Touch option helps to access the iPhone when you are unable to touch the screen.

2. Turn the Assistive Touch On from the of mode and then Create New Gesture, under Custom Gestures. With this mode, you can record the gestures. You can activate it from the Favorites in Menu bar. Then, use one finger to press and hold your iPhone screen’s center to allow recording your Touch. You can see at the bottom there’s a blue bar which once filled indicates that your Touch is recorded. Now, Save the gesture and open Snapchat. You can find a grey dot on the screen, tap it. Now, tap on the Custom and the saved gesture.

3. Once you click the saved gesture, you can see another grey dot on the screen. Drag the grey dot over record button of Snapchat and let go. One thing must be noted that you can only record 8 seconds video in iPhone than usual 10 seconds because gestures can be set only for 8 seconds.

Your hands are free to move anywhere, meanwhile, the Snapchat video is recording.

Part4: How To Edit Video With The Built-In Features

Editing snaps and videos have always been fun whether it’s for trial or for work. After recording a snapshot video, you can edit it by swiping right or left to add special effects.

1. Filters must be enabled to access the special effects. So turn it on. Rabbit will speed up your Snapchat video whereas, the snail will slow it down.
2. If you wish to play your video is reverse mode then use the 3 backward arrows.The brightness of your Snapchat video can be adjusted with some of the filters. Your time, location, and speed can also be transformed by adding effects with some filters.
3. There’s a magic eraser tool that can help you in erasing any object like a tree or your ex-girlfriend from the snap. You may also use a tint brush to pick a color and then touch the object you wish to tint with the brush. This feature is available for both the Android and iOS users.

Conclusion

If you want to have fun and better video effects, you can use Filmora to edit video on desktop before uploading Snapchat videos from the camera roll. Filmora is one of the best applications with a range of features. You can add graphic overlays and filters, color tuning, noise removal, 4k video resolution, pan zoom, and many more features to make your Snapchat video attractive and amazing. This article gives you a detailed information on how to make a video on Snapchat, even without pressing the button. Enjoy multi snaps feature on Snapchat videos and use by following the steps mentioned above.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

Mar 27, 2024• Proven solutions

Recording and sharing videos are now easy with Snapchat. With a maximum limit of 10 seconds, these videos are kept short in duration. Whether posting the Snapchat video to the story, sharing it with friends or in a Snapchat group, Snapchat was always a hit until numerous competitors started ripping its features.

But, Snapchat is back with a bounce with its multi snaps feature which is a new addition to video sharing feature in Snapchat. What is a multi snap? Snapchat, allows users to make more than 10 seconds snap video now, which is called multi snaps.

In this feature, you can record footages as long as 1 minute, which is divided into 6 snaps. Do you know how to make a video on Snapchat? Here you will learn how to make and edit multi Snapchat videos even without holding the button.

• Part1: How to Make Snapchat Multi Video Easily
• Part2: Notes About Multi Snapchat Videos
• Part3: How to Make Multi Video Without Holding the Button On iPhone
• Part4: How To Edit Video With The Built-In Features

Part1: How to Make Snapchat Multi Video Easily

If you wish to make a multi video in a few minutes very quickly, you just need to tap the big round button on the screen of the camera app and hold it.

Don’t leave the button even after the time is over. As you keep holding the button, the next snap starts recording automatically.

When you think it’s complete, at the bottom of the screen you can see the snaps appearing.

The ones you wish to keep must be saved and the rest can be dragged in order to delete.

Finally, you may edit the snaps and add effects like you do with any usual snap at the same time.

Part2: Notes About Multi Snapchat Videos

• In the Memories tab, you can find the multi snaps under the ‘Snaps’ icon and ‘All’ tabs
• When a multi snap is added and saved to the Camera Roll folder, it will be saved as a seamless single video. You cannot divide the video or break it into parts.
• One particular snap cannot be extracted from the multi snap
• Are you looking forward to sending multi snaps to My Story but facing difficulty? In such a situation you can always find it in My Stories screen and send each snap one by one.
• In multi snap, you cannot include 3D stickers, and it also cannot be reversed or looped at present.

Part3: How to Make Multi Video Without Holding the Button On iPhone

Pressing and holding the button constantly for recording multi snaps can be quite tiresome as it keeps your finger held down. But, the iPhone users can record multi video even without holding the button. Do your know how? Let’s learn the trick.

1. Firstly, go to the Settings and select General from the drop-down menu. Tap on Accessibility and click the Assistive Touch. The Assistive Touch option helps to access the iPhone when you are unable to touch the screen.

2. Turn the Assistive Touch On from the of mode and then Create New Gesture, under Custom Gestures. With this mode, you can record the gestures. You can activate it from the Favorites in Menu bar. Then, use one finger to press and hold your iPhone screen’s center to allow recording your Touch. You can see at the bottom there’s a blue bar which once filled indicates that your Touch is recorded. Now, Save the gesture and open Snapchat. You can find a grey dot on the screen, tap it. Now, tap on the Custom and the saved gesture.

3. Once you click the saved gesture, you can see another grey dot on the screen. Drag the grey dot over record button of Snapchat and let go. One thing must be noted that you can only record 8 seconds video in iPhone than usual 10 seconds because gestures can be set only for 8 seconds.

Your hands are free to move anywhere, meanwhile, the Snapchat video is recording.

Part4: How To Edit Video With The Built-In Features

Editing snaps and videos have always been fun whether it’s for trial or for work. After recording a snapshot video, you can edit it by swiping right or left to add special effects.

1. Filters must be enabled to access the special effects. So turn it on. Rabbit will speed up your Snapchat video whereas, the snail will slow it down.
2. If you wish to play your video is reverse mode then use the 3 backward arrows.The brightness of your Snapchat video can be adjusted with some of the filters. Your time, location, and speed can also be transformed by adding effects with some filters.
3. There’s a magic eraser tool that can help you in erasing any object like a tree or your ex-girlfriend from the snap. You may also use a tint brush to pick a color and then touch the object you wish to tint with the brush. This feature is available for both the Android and iOS users.

Conclusion

If you want to have fun and better video effects, you can use Filmora to edit video on desktop before uploading Snapchat videos from the camera roll. Filmora is one of the best applications with a range of features. You can add graphic overlays and filters, color tuning, noise removal, 4k video resolution, pan zoom, and many more features to make your Snapchat video attractive and amazing. This article gives you a detailed information on how to make a video on Snapchat, even without pressing the button. Enjoy multi snaps feature on Snapchat videos and use by following the steps mentioned above.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Unlocking Potential in Snaps: Maximizing Your Marketing Impact

Snapchat Ad Creation 101: Tips for Crafting Stunning and Effective Ads

Ollie Mattison

May 07, 2024• Proven solutions

• Part 1: Introduction
• Part 2: What are the purposes of Snapchat advertising?
• Part 3: 6 Various Types of Snapchat Ads
• Part 4: Advertising on Snapchat: Easier Than You Think
• Part 5: Edit Snapchat Video Ads with Easy-to-use Video Editor

1 - Introduction

It’s all about the lucrative statistics that lead us to promote via Snapchat ad. Currently, Snapchat has more than 200 million daily users those further post billions of videos daily. What you can get from here is the massive audience at a single platform. And that’s what the practical and stunning advertisement strategy is! You must how to use the Snapchat ads manager to create powerful and result-driven Snapchat ads in minutes. All in all, Snapchat advertising is a great way to showcase your brand and products to a large number of loyal customers and drive fancy sales.

Because Snapchat is a bit unique from other social media platforms, the process to step into the right advertising strategy will also be different. So, let’s start the tutorial to create stunning Snapchat ads in the blink of an eye!

2 – What are the purposes of Snapchat advertising?

There could be a lot of reasons behind resorting to the Snapchat advertising. And those reasons are a valid count beside the massive audience.

Take advantage of hyper-engagement

Do you know that Snapchatters are known to be hyper-engaged with it? It is one of the lucrative factors you must take advantage of. On average, almost 900 Snapchatters will watch your story of you have 1000 followers. It is called hyper-engagement!

Funny & Interesting way to show the company’s culture

We believe that there could be nothing funny yet informative as Snapchat ads. Snapchat let various brands to connect to the audience by being casual, silly, or funny. This kind of conversation with the audience looks more authentic and appealing.

Easy to track customer’s behavior

You can track customer’s behavior quickly, followed by the help of Snap Pixel. The Snap Pixel is a sort of snippet code in Snapchat ad to track users’ interaction on the website after clicking the specific ad.

A new manner of breaking news and trends

Quite a lot of well-known brands are determined to make a video on Snapchat first to build their brand awareness. It is effective among teenagers and young adults. So, next time you desire to share an exciting story or statistics on Twitter, try creating the Snapchat video first and be more rocking.

Direct audience interactions

As we already know, Snapchat video chatting is an informal and fastest way to engage with the audience. Sending personalized and quick video messages to the customer can also quickly solve their service problem, announce the competition’s winner, and answer the question in seconds.

Snap means the expansion of stories to distinct platforms.

There are various platforms to which you can add Snap stories. Even though it doesn’t include Story ads, the integration is pretty helpful to reach a large number of the potential audience outside Snapchat.

Advertisement of multiple products with collection ads

Even if you want to advertise the multiple products at once, consider the Collection ad feature of Snapchat, and you will be good to go. The Collection ads will allow featuring various products in a shoppable and visually appealing format.

3 – 6 Various Types of Snapchat Ads

Snapchat advertising comes in different formats to consider. Now, we will discuss six various types of Snapchat ads that every Snapchat ad creator or seeker must know.

All the six kinds of Snapchat ads discussed comes from two main categories, i.e., Filter Ads and Attachment Ads.

Filter ads are generally the sponsored filters that differ in regular filters to decorate the videos or photos. On the other hand, attachment ads are useful for the direct response of the audience. They use moving creatures such as GIFs and videos along with the CTA at the end.

Let us now discuss those six types of Snapchat ads as follows:

Article

Source: advertisemint.com

Use the Article ad format to promote article-like advertisements on Snapchat. It is generally opened vertically and fills up the full screen of the phone.

Web View

Source: advertisemint.com

The Web-View format allows the user to attach their website at the end so that users can swipe up to it in CTA.

Long-Form Video

Source: advertisemint.com

Long-Form video ads are also popular to promote TV show trailers, movies, how-to videos, and behind the scene footages. The ad will show within a 10-second preview, including the Watch button, in the form of CTA.

App Install

Source: advertisemint.com

There are App Install ads with the CTA button in the forms of ‘Install Now.’

Sponsored Geofilters

Geofilters are said to be ideal for the campaigns covered at significant events or specific locations. So, there are four types of Snapchat ads Geofilters, including the National Geofilters, Chain Geofilters, Event Geofilters, and Shared Spaces Geofilters.

Sponsored Lenses

Source: advertisemint.com

As the name suggests, the sponsored lenses are generally for the face. It usually alters the people’s faces with various kinds of sponsored lenses to put on.

4 – Advertising on Snapchat: Easier Than You Think

Snapchat advertising is pretty simple than you may think. It consists of various marketing knowledge aspects and a step-by-step tutorial, as mentioned below.

Preparation before advertising

It is highly crucial to define your advertising goals before putting the advertisements on. You can consider multiple things in this step, such as determining the campaign goals, choosing the Snapchat ad format, targeting the audience, and measuring success. First of all, promote brand awareness and video views on Snapchat by adding the required business value. Clearly show what your customers intend to see in terms of service.

As discussed above, you can then choose from various Snapchat ads formats to validate your idea. Similarly, these practices, including the selection of filters and AR lenses, help promote your brand engagement.

Then, targeting the potential audience is pretty easy to do with Snapchat. Just like Facebook, you have tons of categories to choose your target audience. Here, you can be super-specific!

Step-by-step tutorial to create Snapchat ads

Step 1:Go to Snap Ads Manager The very first step is to head towards the Snap Ads Manager on Snapchat

Step 2:Create Ad Start making ad after choosing from Instant Ad and Advanced Ad

Step 3:Select the goal of creating an ad

Step 4: Copy and paste the URL of the location you want to drive the traffic

Step 5: Select your headline and CTA

Step 6:Choose demographics based on gender, age, location, etc

So, this is how you can create Snapchat ads by following almost six steps given above.

Analyze the performance and optimize the ads

After implementing the Snapchat advertising, it is also essential to analyze those ads’ performance and optimization. There is a Snap Pixel as well as other inbuilt statistics by which you can measure the overall success.

5 – Edit Snapchat Video Ads with Easy-to-use Video Editor

We want to refer Wondershare Filmora Video Editor if you are looking for the best Snapchat Video Editor. It comes with one of the advanced editing features in affordable pricing and an easy-to-use interface.

Key Features & Benefits of Wondershare Filmora Video Editor for Snapchat ad

• You have access to the tons of Hollywood effects on Wondershare Filmora.
• You can create a Snapchat ad in different kinds of aspect ratios such as 16:9, 9:16, 1:1, 4:3, and 21:9.
• There are large filters, overlays, elements, and transitions to polish the entire Snapchat video in creative ads.
• You can have access to inbuilt music and sound effects along with the text and title templates. Moreover, adding these elements in your video editing is free.

Before the actual subscription, you can even try out the free download version of Wondershare Filmora Video Editor.

Conclusion

So, this is the entire process of creating great Snapchat ads. As mentioned earlier, you need to put some efforts into the right marketing strategy of Snapchat advertising, and then you are good to go! Lastly, we’d like to say that using a powerful video editor to edit the Snapchat video ads is a high-plus and must not be ignored.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

May 07, 2024• Proven solutions

• Part 1: Introduction
• Part 2: What are the purposes of Snapchat advertising?
• Part 3: 6 Various Types of Snapchat Ads
• Part 4: Advertising on Snapchat: Easier Than You Think
• Part 5: Edit Snapchat Video Ads with Easy-to-use Video Editor

1 - Introduction

It’s all about the lucrative statistics that lead us to promote via Snapchat ad. Currently, Snapchat has more than 200 million daily users those further post billions of videos daily. What you can get from here is the massive audience at a single platform. And that’s what the practical and stunning advertisement strategy is! You must how to use the Snapchat ads manager to create powerful and result-driven Snapchat ads in minutes. All in all, Snapchat advertising is a great way to showcase your brand and products to a large number of loyal customers and drive fancy sales.

Because Snapchat is a bit unique from other social media platforms, the process to step into the right advertising strategy will also be different. So, let’s start the tutorial to create stunning Snapchat ads in the blink of an eye!

2 – What are the purposes of Snapchat advertising?

There could be a lot of reasons behind resorting to the Snapchat advertising. And those reasons are a valid count beside the massive audience.

Take advantage of hyper-engagement

Do you know that Snapchatters are known to be hyper-engaged with it? It is one of the lucrative factors you must take advantage of. On average, almost 900 Snapchatters will watch your story of you have 1000 followers. It is called hyper-engagement!

Funny & Interesting way to show the company’s culture

We believe that there could be nothing funny yet informative as Snapchat ads. Snapchat let various brands to connect to the audience by being casual, silly, or funny. This kind of conversation with the audience looks more authentic and appealing.

Easy to track customer’s behavior

You can track customer’s behavior quickly, followed by the help of Snap Pixel. The Snap Pixel is a sort of snippet code in Snapchat ad to track users’ interaction on the website after clicking the specific ad.

A new manner of breaking news and trends

Quite a lot of well-known brands are determined to make a video on Snapchat first to build their brand awareness. It is effective among teenagers and young adults. So, next time you desire to share an exciting story or statistics on Twitter, try creating the Snapchat video first and be more rocking.

Direct audience interactions

As we already know, Snapchat video chatting is an informal and fastest way to engage with the audience. Sending personalized and quick video messages to the customer can also quickly solve their service problem, announce the competition’s winner, and answer the question in seconds.

Snap means the expansion of stories to distinct platforms.

There are various platforms to which you can add Snap stories. Even though it doesn’t include Story ads, the integration is pretty helpful to reach a large number of the potential audience outside Snapchat.

Advertisement of multiple products with collection ads

Even if you want to advertise the multiple products at once, consider the Collection ad feature of Snapchat, and you will be good to go. The Collection ads will allow featuring various products in a shoppable and visually appealing format.

3 – 6 Various Types of Snapchat Ads

Snapchat advertising comes in different formats to consider. Now, we will discuss six various types of Snapchat ads that every Snapchat ad creator or seeker must know.

All the six kinds of Snapchat ads discussed comes from two main categories, i.e., Filter Ads and Attachment Ads.

Filter ads are generally the sponsored filters that differ in regular filters to decorate the videos or photos. On the other hand, attachment ads are useful for the direct response of the audience. They use moving creatures such as GIFs and videos along with the CTA at the end.

Let us now discuss those six types of Snapchat ads as follows:

Article

Source: advertisemint.com

Use the Article ad format to promote article-like advertisements on Snapchat. It is generally opened vertically and fills up the full screen of the phone.

Web View

Source: advertisemint.com

The Web-View format allows the user to attach their website at the end so that users can swipe up to it in CTA.

Long-Form Video

Source: advertisemint.com

Long-Form video ads are also popular to promote TV show trailers, movies, how-to videos, and behind the scene footages. The ad will show within a 10-second preview, including the Watch button, in the form of CTA.

App Install

Source: advertisemint.com

There are App Install ads with the CTA button in the forms of ‘Install Now.’

Sponsored Geofilters

Geofilters are said to be ideal for the campaigns covered at significant events or specific locations. So, there are four types of Snapchat ads Geofilters, including the National Geofilters, Chain Geofilters, Event Geofilters, and Shared Spaces Geofilters.

Sponsored Lenses

Source: advertisemint.com

As the name suggests, the sponsored lenses are generally for the face. It usually alters the people’s faces with various kinds of sponsored lenses to put on.

4 – Advertising on Snapchat: Easier Than You Think

Snapchat advertising is pretty simple than you may think. It consists of various marketing knowledge aspects and a step-by-step tutorial, as mentioned below.

Preparation before advertising

It is highly crucial to define your advertising goals before putting the advertisements on. You can consider multiple things in this step, such as determining the campaign goals, choosing the Snapchat ad format, targeting the audience, and measuring success. First of all, promote brand awareness and video views on Snapchat by adding the required business value. Clearly show what your customers intend to see in terms of service.

As discussed above, you can then choose from various Snapchat ads formats to validate your idea. Similarly, these practices, including the selection of filters and AR lenses, help promote your brand engagement.

Then, targeting the potential audience is pretty easy to do with Snapchat. Just like Facebook, you have tons of categories to choose your target audience. Here, you can be super-specific!

Step-by-step tutorial to create Snapchat ads

Step 1:Go to Snap Ads Manager The very first step is to head towards the Snap Ads Manager on Snapchat

Step 2:Create Ad Start making ad after choosing from Instant Ad and Advanced Ad

Step 3:Select the goal of creating an ad

Step 4: Copy and paste the URL of the location you want to drive the traffic

Step 5: Select your headline and CTA

Step 6:Choose demographics based on gender, age, location, etc

So, this is how you can create Snapchat ads by following almost six steps given above.

Analyze the performance and optimize the ads

After implementing the Snapchat advertising, it is also essential to analyze those ads’ performance and optimization. There is a Snap Pixel as well as other inbuilt statistics by which you can measure the overall success.

5 – Edit Snapchat Video Ads with Easy-to-use Video Editor

We want to refer Wondershare Filmora Video Editor if you are looking for the best Snapchat Video Editor. It comes with one of the advanced editing features in affordable pricing and an easy-to-use interface.

Key Features & Benefits of Wondershare Filmora Video Editor for Snapchat ad

• You have access to the tons of Hollywood effects on Wondershare Filmora.
• You can create a Snapchat ad in different kinds of aspect ratios such as 16:9, 9:16, 1:1, 4:3, and 21:9.
• There are large filters, overlays, elements, and transitions to polish the entire Snapchat video in creative ads.
• You can have access to inbuilt music and sound effects along with the text and title templates. Moreover, adding these elements in your video editing is free.

Before the actual subscription, you can even try out the free download version of Wondershare Filmora Video Editor.

Conclusion

So, this is the entire process of creating great Snapchat ads. As mentioned earlier, you need to put some efforts into the right marketing strategy of Snapchat advertising, and then you are good to go! Lastly, we’d like to say that using a powerful video editor to edit the Snapchat video ads is a high-plus and must not be ignored.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

May 07, 2024• Proven solutions

• Part 1: Introduction
• Part 2: What are the purposes of Snapchat advertising?
• Part 3: 6 Various Types of Snapchat Ads
• Part 4: Advertising on Snapchat: Easier Than You Think
• Part 5: Edit Snapchat Video Ads with Easy-to-use Video Editor

1 - Introduction

It’s all about the lucrative statistics that lead us to promote via Snapchat ad. Currently, Snapchat has more than 200 million daily users those further post billions of videos daily. What you can get from here is the massive audience at a single platform. And that’s what the practical and stunning advertisement strategy is! You must how to use the Snapchat ads manager to create powerful and result-driven Snapchat ads in minutes. All in all, Snapchat advertising is a great way to showcase your brand and products to a large number of loyal customers and drive fancy sales.

Because Snapchat is a bit unique from other social media platforms, the process to step into the right advertising strategy will also be different. So, let’s start the tutorial to create stunning Snapchat ads in the blink of an eye!

2 – What are the purposes of Snapchat advertising?

There could be a lot of reasons behind resorting to the Snapchat advertising. And those reasons are a valid count beside the massive audience.

Take advantage of hyper-engagement

Do you know that Snapchatters are known to be hyper-engaged with it? It is one of the lucrative factors you must take advantage of. On average, almost 900 Snapchatters will watch your story of you have 1000 followers. It is called hyper-engagement!

Funny & Interesting way to show the company’s culture

We believe that there could be nothing funny yet informative as Snapchat ads. Snapchat let various brands to connect to the audience by being casual, silly, or funny. This kind of conversation with the audience looks more authentic and appealing.

Easy to track customer’s behavior

You can track customer’s behavior quickly, followed by the help of Snap Pixel. The Snap Pixel is a sort of snippet code in Snapchat ad to track users’ interaction on the website after clicking the specific ad.

A new manner of breaking news and trends

Quite a lot of well-known brands are determined to make a video on Snapchat first to build their brand awareness. It is effective among teenagers and young adults. So, next time you desire to share an exciting story or statistics on Twitter, try creating the Snapchat video first and be more rocking.

Direct audience interactions

As we already know, Snapchat video chatting is an informal and fastest way to engage with the audience. Sending personalized and quick video messages to the customer can also quickly solve their service problem, announce the competition’s winner, and answer the question in seconds.

Snap means the expansion of stories to distinct platforms.

There are various platforms to which you can add Snap stories. Even though it doesn’t include Story ads, the integration is pretty helpful to reach a large number of the potential audience outside Snapchat.

Advertisement of multiple products with collection ads

Even if you want to advertise the multiple products at once, consider the Collection ad feature of Snapchat, and you will be good to go. The Collection ads will allow featuring various products in a shoppable and visually appealing format.

3 – 6 Various Types of Snapchat Ads

Snapchat advertising comes in different formats to consider. Now, we will discuss six various types of Snapchat ads that every Snapchat ad creator or seeker must know.

All the six kinds of Snapchat ads discussed comes from two main categories, i.e., Filter Ads and Attachment Ads.

Filter ads are generally the sponsored filters that differ in regular filters to decorate the videos or photos. On the other hand, attachment ads are useful for the direct response of the audience. They use moving creatures such as GIFs and videos along with the CTA at the end.

Let us now discuss those six types of Snapchat ads as follows:

Article

Source: advertisemint.com

Use the Article ad format to promote article-like advertisements on Snapchat. It is generally opened vertically and fills up the full screen of the phone.

Web View

Source: advertisemint.com

The Web-View format allows the user to attach their website at the end so that users can swipe up to it in CTA.

Long-Form Video

Source: advertisemint.com

Long-Form video ads are also popular to promote TV show trailers, movies, how-to videos, and behind the scene footages. The ad will show within a 10-second preview, including the Watch button, in the form of CTA.

App Install

Source: advertisemint.com

There are App Install ads with the CTA button in the forms of ‘Install Now.’

Sponsored Geofilters

Geofilters are said to be ideal for the campaigns covered at significant events or specific locations. So, there are four types of Snapchat ads Geofilters, including the National Geofilters, Chain Geofilters, Event Geofilters, and Shared Spaces Geofilters.

Sponsored Lenses

Source: advertisemint.com

As the name suggests, the sponsored lenses are generally for the face. It usually alters the people’s faces with various kinds of sponsored lenses to put on.

4 – Advertising on Snapchat: Easier Than You Think

Snapchat advertising is pretty simple than you may think. It consists of various marketing knowledge aspects and a step-by-step tutorial, as mentioned below.

Preparation before advertising

It is highly crucial to define your advertising goals before putting the advertisements on. You can consider multiple things in this step, such as determining the campaign goals, choosing the Snapchat ad format, targeting the audience, and measuring success. First of all, promote brand awareness and video views on Snapchat by adding the required business value. Clearly show what your customers intend to see in terms of service.

As discussed above, you can then choose from various Snapchat ads formats to validate your idea. Similarly, these practices, including the selection of filters and AR lenses, help promote your brand engagement.

Then, targeting the potential audience is pretty easy to do with Snapchat. Just like Facebook, you have tons of categories to choose your target audience. Here, you can be super-specific!

Step-by-step tutorial to create Snapchat ads

Step 1:Go to Snap Ads Manager The very first step is to head towards the Snap Ads Manager on Snapchat

Step 2:Create Ad Start making ad after choosing from Instant Ad and Advanced Ad

Step 3:Select the goal of creating an ad

Step 4: Copy and paste the URL of the location you want to drive the traffic

Step 5: Select your headline and CTA

Step 6:Choose demographics based on gender, age, location, etc

So, this is how you can create Snapchat ads by following almost six steps given above.

Analyze the performance and optimize the ads

After implementing the Snapchat advertising, it is also essential to analyze those ads’ performance and optimization. There is a Snap Pixel as well as other inbuilt statistics by which you can measure the overall success.

5 – Edit Snapchat Video Ads with Easy-to-use Video Editor

We want to refer Wondershare Filmora Video Editor if you are looking for the best Snapchat Video Editor. It comes with one of the advanced editing features in affordable pricing and an easy-to-use interface.

Key Features & Benefits of Wondershare Filmora Video Editor for Snapchat ad

• You have access to the tons of Hollywood effects on Wondershare Filmora.
• You can create a Snapchat ad in different kinds of aspect ratios such as 16:9, 9:16, 1:1, 4:3, and 21:9.
• There are large filters, overlays, elements, and transitions to polish the entire Snapchat video in creative ads.
• You can have access to inbuilt music and sound effects along with the text and title templates. Moreover, adding these elements in your video editing is free.

Before the actual subscription, you can even try out the free download version of Wondershare Filmora Video Editor.

Conclusion

So, this is the entire process of creating great Snapchat ads. As mentioned earlier, you need to put some efforts into the right marketing strategy of Snapchat advertising, and then you are good to go! Lastly, we’d like to say that using a powerful video editor to edit the Snapchat video ads is a high-plus and must not be ignored.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

Ollie Mattison

May 07, 2024• Proven solutions

• Part 1: Introduction
• Part 2: What are the purposes of Snapchat advertising?
• Part 3: 6 Various Types of Snapchat Ads
• Part 4: Advertising on Snapchat: Easier Than You Think
• Part 5: Edit Snapchat Video Ads with Easy-to-use Video Editor

1 - Introduction

It’s all about the lucrative statistics that lead us to promote via Snapchat ad. Currently, Snapchat has more than 200 million daily users those further post billions of videos daily. What you can get from here is the massive audience at a single platform. And that’s what the practical and stunning advertisement strategy is! You must how to use the Snapchat ads manager to create powerful and result-driven Snapchat ads in minutes. All in all, Snapchat advertising is a great way to showcase your brand and products to a large number of loyal customers and drive fancy sales.

Because Snapchat is a bit unique from other social media platforms, the process to step into the right advertising strategy will also be different. So, let’s start the tutorial to create stunning Snapchat ads in the blink of an eye!

2 – What are the purposes of Snapchat advertising?

There could be a lot of reasons behind resorting to the Snapchat advertising. And those reasons are a valid count beside the massive audience.

Take advantage of hyper-engagement

Do you know that Snapchatters are known to be hyper-engaged with it? It is one of the lucrative factors you must take advantage of. On average, almost 900 Snapchatters will watch your story of you have 1000 followers. It is called hyper-engagement!

Funny & Interesting way to show the company’s culture

We believe that there could be nothing funny yet informative as Snapchat ads. Snapchat let various brands to connect to the audience by being casual, silly, or funny. This kind of conversation with the audience looks more authentic and appealing.

Easy to track customer’s behavior

You can track customer’s behavior quickly, followed by the help of Snap Pixel. The Snap Pixel is a sort of snippet code in Snapchat ad to track users’ interaction on the website after clicking the specific ad.

A new manner of breaking news and trends

Quite a lot of well-known brands are determined to make a video on Snapchat first to build their brand awareness. It is effective among teenagers and young adults. So, next time you desire to share an exciting story or statistics on Twitter, try creating the Snapchat video first and be more rocking.

Direct audience interactions

As we already know, Snapchat video chatting is an informal and fastest way to engage with the audience. Sending personalized and quick video messages to the customer can also quickly solve their service problem, announce the competition’s winner, and answer the question in seconds.

Snap means the expansion of stories to distinct platforms.

There are various platforms to which you can add Snap stories. Even though it doesn’t include Story ads, the integration is pretty helpful to reach a large number of the potential audience outside Snapchat.

Advertisement of multiple products with collection ads

Even if you want to advertise the multiple products at once, consider the Collection ad feature of Snapchat, and you will be good to go. The Collection ads will allow featuring various products in a shoppable and visually appealing format.

3 – 6 Various Types of Snapchat Ads

Snapchat advertising comes in different formats to consider. Now, we will discuss six various types of Snapchat ads that every Snapchat ad creator or seeker must know.

All the six kinds of Snapchat ads discussed comes from two main categories, i.e., Filter Ads and Attachment Ads.

Filter ads are generally the sponsored filters that differ in regular filters to decorate the videos or photos. On the other hand, attachment ads are useful for the direct response of the audience. They use moving creatures such as GIFs and videos along with the CTA at the end.

Let us now discuss those six types of Snapchat ads as follows:

Article

Source: advertisemint.com

Use the Article ad format to promote article-like advertisements on Snapchat. It is generally opened vertically and fills up the full screen of the phone.

Web View

Source: advertisemint.com

The Web-View format allows the user to attach their website at the end so that users can swipe up to it in CTA.

Long-Form Video

Source: advertisemint.com

Long-Form video ads are also popular to promote TV show trailers, movies, how-to videos, and behind the scene footages. The ad will show within a 10-second preview, including the Watch button, in the form of CTA.

App Install

Source: advertisemint.com

There are App Install ads with the CTA button in the forms of ‘Install Now.’

Sponsored Geofilters

Geofilters are said to be ideal for the campaigns covered at significant events or specific locations. So, there are four types of Snapchat ads Geofilters, including the National Geofilters, Chain Geofilters, Event Geofilters, and Shared Spaces Geofilters.

Sponsored Lenses

Source: advertisemint.com

As the name suggests, the sponsored lenses are generally for the face. It usually alters the people’s faces with various kinds of sponsored lenses to put on.

4 – Advertising on Snapchat: Easier Than You Think

Snapchat advertising is pretty simple than you may think. It consists of various marketing knowledge aspects and a step-by-step tutorial, as mentioned below.

Preparation before advertising

It is highly crucial to define your advertising goals before putting the advertisements on. You can consider multiple things in this step, such as determining the campaign goals, choosing the Snapchat ad format, targeting the audience, and measuring success. First of all, promote brand awareness and video views on Snapchat by adding the required business value. Clearly show what your customers intend to see in terms of service.

As discussed above, you can then choose from various Snapchat ads formats to validate your idea. Similarly, these practices, including the selection of filters and AR lenses, help promote your brand engagement.

Then, targeting the potential audience is pretty easy to do with Snapchat. Just like Facebook, you have tons of categories to choose your target audience. Here, you can be super-specific!

Step-by-step tutorial to create Snapchat ads

Step 1:Go to Snap Ads Manager The very first step is to head towards the Snap Ads Manager on Snapchat

Step 2:Create Ad Start making ad after choosing from Instant Ad and Advanced Ad

Step 3:Select the goal of creating an ad

Step 4: Copy and paste the URL of the location you want to drive the traffic

Step 5: Select your headline and CTA

Step 6:Choose demographics based on gender, age, location, etc

So, this is how you can create Snapchat ads by following almost six steps given above.

Analyze the performance and optimize the ads

After implementing the Snapchat advertising, it is also essential to analyze those ads’ performance and optimization. There is a Snap Pixel as well as other inbuilt statistics by which you can measure the overall success.

5 – Edit Snapchat Video Ads with Easy-to-use Video Editor

We want to refer Wondershare Filmora Video Editor if you are looking for the best Snapchat Video Editor. It comes with one of the advanced editing features in affordable pricing and an easy-to-use interface.

Key Features & Benefits of Wondershare Filmora Video Editor for Snapchat ad

• You have access to the tons of Hollywood effects on Wondershare Filmora.
• You can create a Snapchat ad in different kinds of aspect ratios such as 16:9, 9:16, 1:1, 4:3, and 21:9.
• There are large filters, overlays, elements, and transitions to polish the entire Snapchat video in creative ads.
• You can have access to inbuilt music and sound effects along with the text and title templates. Moreover, adding these elements in your video editing is free.

Before the actual subscription, you can even try out the free download version of Wondershare Filmora Video Editor.

Conclusion

So, this is the entire process of creating great Snapchat ads. As mentioned earlier, you need to put some efforts into the right marketing strategy of Snapchat advertising, and then you are good to go! Lastly, we’d like to say that using a powerful video editor to edit the Snapchat video ads is a high-plus and must not be ignored.

Ollie Mattison

Ollie Mattison is a writer and a lover of all things video.

Follow @Ollie Mattison

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